Telenor is changing the name of its Hungarian operator Pannon and presents the research on telecommunication potential in the country
Hungarian mobile operator Pannon owned by Telenor Group announced its intention to change its name to Telenor.
According to the company, the change of brand name will make it the best and favorite mobile operator in Hungary. Telenor, the owner of Pannon since its establishment in 1994, will combine its status as an innovator and international leader in the telecommunications industry with the spirit of Pannon to create a new inspiring brand.
In line with Pannon name change announcement, Telenor is presenting a new program “Digital Hungary” and published the research on the potential of mobile internet communication across the economy and society, which was prepared together with Boston Consulting Group. The research forecasts that future growth in the internet could provide a major boost to GDP creating some 88,000 new jobs in traditional and new creative industries, and up to 44,000 new businesses by 2020.
The study forecasts that 5.7mn subscribers, 91% of all households and 96% of businesses will be online - 54% wireless - by 2020. As a result the Government could benefit from strong additional tax revenues of 805bn HUF, as well as major improvements in social, education and health services including the extension of the internet to disadvantaged and rural communities.
According to Telenor, the development of mobile broadband internet access will be the catalyst for telecommunication growth in Hungary, for economic and social transformation, which will let transform life in urban and rural areas due to the most modern technologies of Telenor M2M (machine-to-machine data transfer technologies).
Digital Hungary project will identify how mobile broadband internet can facilitate mobile working, transport and logistics, food and agriculture industries, citizen services such as healthcare and education, social inclusion and community safety by establishing up to 16 pilot projects in several communities across the country.